The product description found here (click!) says:
"Our fresh foundation has an anti-shine core.
It's ultra-light formula is enriched with powders to instantly absorb excess oil.
Controls shine for a natural-looking, flawless finish."
For me, this product is fine for a drugstore product but with an £8.99 price tag I did expect a little more - not a lot more but I had hoped to at least feel satisfied with it even if I didn't love it. Unfortunately I just couldn't get on board with it. It doesn't have a particular scent or anything like that but it felt a little slippery when I had applied it. A bit like when you apply a primer and it feels kind of velvety and silky except unlike when using a primer there wasn't really anything that helped the foundation bond with my skin.
HOWEVER, it isn't all bad - the idea of it is incredibly innovative. As I said there's an inner core and an outer layer which work together to banish shine. The colour match was also a big deal for me, this is the first drugstore foundation that I was able to buy in store and use at home without any colour match problems whatsoever. I bought shade 120 Classic Ivory but there are six shades altogether. Not a huge range so it's possible I just got lucky.
Maybelline Fit Me Anti-Shine Foundation Stick sells for £8.99 at Superdrug here (click!), Boots here (click!) and other Maybelline stockists.